More than 15 years’ experience spanning journalism, public relations, corporate communications and change management:
Projects and workplaces
I love watching small businesses flourish when they learn how to communicate cohesively and authentically across all their channels.
And I love supporting organisations to transition smoothly into the new during large-scale change.
Yes – I do both!
I began my career as a print journalist and left the media industry in 2009, just as it was being disrupted by digital. Excited by the power of the brave new online world for storytelling, I began contracting to different government agencies and large corporates, bringing my skills in digital media to roles in corporate communications.
With such expansive experience working across many facets of communications, I’m a skilled strategist with an ability to foresee (and mitigate) challenges before they arise.
I’ve developed particular expertise in life sciences and biotech, working with companies to decode scientific jargon into simpler messaging so they can reach and influence more audiences. I’m a plain-English specialist; nothing gets me more excited than an editing task to break down complex subjects into something anyone can understand.
In 2018, I formalised my experience in change management by becoming a certified change practitioner. I enjoy the problem-solving called for when working on change projects.
A people person, I’m an ENFP who loves opening up possibilities and exploring ideas. You might catch me citing my fascination with human behaviour as an excuse to binge watch the Real Housewives.
I’m undertaking further study in Sustainability & Climate Policy through Curtin University, and adding ESG reporting to my skillset.
I’ve worked with: